Pet Fur Care Demand Explodes - Pet Combs Become Solutions to Hair-Related Pain Points for Pet-Owning Families

Pet Market Scale Expands, Fur Care Becomes a Must-Have for Pet Raising

According to the "2025 China Pet Industry Blue Book", China's pet market scale has exceeded 550 billion yuan, with over 120 million pet-owning households. Pet hair problems (shedding, matting, skin inflammation) have become one of the main troubles for pet owners in daily pet raising. Surveys show that more than 68% of pet owners are anxious about pet shedding affecting the home environment, and about 52% of long-haired pet owners have experienced skin problems caused by matted fur. In this context, pet fur care has changed from an "optional need" to a "rigid demand". As an entry-level product for fur care, pet combs have seen explosive growth in market demand.

Pet Combs: Evolution from "Single Tool" to "Fur Care System"

In the fur care track, the upgrading of pet combs is particularly typical. Traditional combs often have problems such as "laborious combing but insufficient hair removal" and "scratching pets' skin" due to rough design and single function. Today's pet combs have formed a systematic solution of "functional segmentation + experience upgrade":

Functional Customization: Needle combs for long-haired dogs like Golden Retrievers use dense round-tipped steel needles to penetrate the bottom layer of fur, efficiently removing loose hair while massaging the skin. Shedding combs for short-haired cats adopt curved teeth to fit the body shape, reducing shedding by 70% during molting seasons. There are also flea combs for detangling matted fur and negative ion combs for preventing static electricity, realizing "one comb for one pet" precise care.

Humanized Experience: The pet comb in the picture adopts an ergonomic handle, and the non-slip design ensures pet owners don't get tired even after long-term combing. The rounded tips of the comb teeth completely avoid scratching pets' skin. Some high-end models also add a self-cleaning button to clear residual hair with one click, solving the pain point of "5 minutes of combing, 30 minutes of cleaning".

Consumption Concept of New-Generation Pet Owners Drives Quality Leap of Pet Combs

Currently, the main force of pet owners is post-90s and Gen Z, whose requirements for pet combs have long gone beyond "usability", presenting three consumption logics:

Efficacy First: They pursue "efficient loose hair removal" and "smooth combing without matting", and are willing to pay 2-3 times the premium for professional combs that can solve actual pain points.

Equal Emphasis on Aesthetics and Safety: They prefer combs with Morandi colors and minimalist designs, and are extremely picky about material safety (such as food-grade silicone and antibacterial plastic), even making purchasing decisions based on component test reports.

Added Emotional Value: They regard combing as an "emotional interaction ritual" with pets. Therefore, the grip feel and mute effect of combs also become decision-making factors. A pet comb that "looks good and feels comfortable to use" can make pet owners more willing to comb their pets actively, thereby strengthening the human-pet emotional bond.

Future Trends: Technology Integration + Scene Segmentation Bring New Opportunities to the Pet Comb Track

Looking to the future, the pet comb track will break through in two directions:

Technology Empowerment: Smart combs are expected to integrate humidity sensors to monitor pets' skin and fur health in real time and generate care suggestions synchronously. They may even combine AI algorithms to automatically identify problems such as matted fur and skin inflammation.

Scene Deep Cultivation: Segmented products will be launched for different scenarios, such as "outdoor portable folding combs" for emergency grooming during pet walking, "bathroom-specific non-slip combs" for wet fur care after bathing, and "professional combs for pet salons" that conquer the B-end market with efficiency and durability.

From the development path of pet combs, it can be seen that competition in the pet care industry has entered the stage of "demand deep cultivation + value creation". Only by anchoring pet owners' deep demands for "efficient, safe, and emotional pet-raising experience" and continuously making breakthroughs in product functions, designs, and technologies can enterprises seize opportunities in this blue ocean and promote the entire pet care industry towards a more refined and quality-oriented direction.